begin teaching Yoga onlineBy Dr. Paul Jerard, E-RYT 500, YACEP

To start with, you are going to read a lot more than ten tips in this article to begin teaching Yoga online. This is a subject that has been asked about more frequently these days and if you are interested, you need to see the big picture. Many Yoga teachers have turned to the Internet to teach Yoga classes. Technology makes it easy to teach without leaving the comfort of your own home. Your students can also take advantage of the convenience. That said, teaching Yoga online can be daunting if you’re just getting started. Here are some tips for getting started teaching online.

 

1. Live or Recorded?

Before you begin teaching Yoga online, decide whether you want to stream live classes, recordings, or both. Live classes give you a chance to answer questions in real time and offer solutions to students who may be having trouble.

However, if you’re just getting started with how to begin teaching Yoga online, doing so live may be daunting. You not only have to deal with technological issues, but you also have to determine how you’re going to handle nervousness or mistakes. Plus, if you don’t have a huge following, you could become discouraged when only one person shows up to a live class.

Creating recordings of your classes will give you a chance to test everything out before you present it to the public. If you make a mistake, erase it and record it again. You’ll get to practice in front of the camera, fine-tune your setup and show your audience what you offer without the pressure of doing it live. The more you teach in front of a camera, the better your classes will be.

 

2. Choose a Platform

The type of class that you want to offer will help you choose a platform. Many Yoga teachers use Zoom for live classes because they can view what their students are doing if their students have webcams. Zoom also records your sessions, and you can choose to offer them for a fee on your website after the fact.

You can also teach real-time classes on Facebook Live or YouTube Live. If you use either of these platforms, you won’t be able to see your students. However, they can ask questions in the comments, and you can choose to answer them during or after the class.

There are several options for producing pre-recorded classes, including:

Teachable

Vimeo

You Tube

Patreon

Your Own Website

Facebook

Dailymotion

 

3. Where will you Find your Students?

Where do your students hang out the most? Knowing the types of platforms that they frequent may help you decide which ones to use. For example, you might want to teach Yoga classes on Twitch. If your target audience doesn’t use that platform frequently, you could have trouble competing with teachers who use more popular platforms for Yoga classes.

Think about where you go online to look for Yoga classes. The chances are high that your potential students are also heading to the same places.

4. Get Creative with Your Promotions

Once you have decided how you’re going to record and broadcast your classes, you’ll need to develop a marketing strategy. It’s nice to think that once you build it, your audience will find you. However, there is a great deal of competition online. You’ll need to put yourself out there if you want people to find you.

Put yourself in front of as many people as possible. You can do this without shelling out a penny for ads. Some free places where you can promote your classes include:
• Your personal and business Facebook pages
• Facebook groups geared toward Yoga (make sure that you are allowed to promote in these). If you are an Aura Wellness Center intern or graduate, you are welcome to post your classes on the Aura Wellness Collaborative.
• Email newsletters

 

5. Don’t be Afraid to Offer Free Previews

If you’re charging for your online Yoga classes, you’ll need to develop a rapport with your client base first. They will want to know that they vibe with you and you know what you’re doing before shelling out their hard-earned cash.

You can give them a glimpse of what you offer by posting free content online. You don’t necessarily have to offer snippets of your classes. You can give out other valuable content, such as:
• Tips for beginners
• Advice for modifying poses
• Quick demonstrations of poses that are geared toward specific purposes, such as relieving stress or improving gut health
• Sped-up clips of interesting Yoga sequences. However, you would be surprised how many people will ask if they h